{"id":1040,"date":"2023-04-12T22:22:15","date_gmt":"2023-04-12T20:22:15","guid":{"rendered":"https:\/\/233comfort.com\/?p=1040"},"modified":"2023-12-21T15:54:01","modified_gmt":"2023-12-21T14:54:01","slug":"kikkoman-teriyaki","status":"publish","type":"post","link":"https:\/\/233c.agency\/de\/kikkoman-teriyaki\/","title":{"rendered":"Kikkoman \u2013 Teriyaki TVC"},"content":{"rendered":"<div class=\"wp-block-cover alignfull project-hero mb0\" style=\"min-height:1000px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim\"><\/span><img loading=\"lazy\" decoding=\"async\" width=\"1648\" height=\"803\" src=\"https:\/\/233c.agency\/wp-content\/uploads\/kikkoman-02-image-01.jpg\" class=\"wp-block-cover__image-background wp-post-image\" alt=\"\" data-object-fit=\"cover\" srcset=\"https:\/\/233c.agency\/wp-content\/uploads\/kikkoman-02-image-01.jpg 1648w, https:\/\/233c.agency\/wp-content\/uploads\/kikkoman-02-image-01-300x146.jpg 300w, https:\/\/233c.agency\/wp-content\/uploads\/kikkoman-02-image-01-1024x499.jpg 1024w, https:\/\/233c.agency\/wp-content\/uploads\/kikkoman-02-image-01-768x374.jpg 768w, https:\/\/233c.agency\/wp-content\/uploads\/kikkoman-02-image-01-1536x748.jpg 1536w\" sizes=\"auto, (max-width: 1648px) 100vw, 1648px\" \/><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-c5bbea69 wp-block-group-is-layout-constrained\">\n<h1 class=\"wp-block-heading alignfull has-text-align-center h1 has-primary-color has-text-color\">Teriyaki TVC<\/h1>\n\n\n\n<div class=\"wp-block-group is-layout-constrained wp-container-core-group-is-layout-6b715292 wp-block-group-is-layout-constrained\" style=\"padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<p class=\"has-text-align-center spaced-letters has-foreground-color has-text-color has-medium-font-size\" style=\"text-transform:uppercase\">Projekt entdecken<\/p>\n\n\n<a class=\"scroll-down-arrows\" href=\"#scroll-to-first-text\" onclick=\"scrollToAnchor(event)\"><\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n<figure class=\"mt0 wp-block-image aligncenter size-large is-resized\" data-aos=\"zoom-in\" data-aos-offset=\"50\" data-aos-delay=\"50\" data-aos-duration=\"2500\"><img decoding=\"async\" class=\"wp-image-687\" src=\"\/wp-content\/uploads\/kikkoman_logo.svg\" alt=\"\" width=\"300\" height=\"auto\" \/><\/figure>\n\n\n<div class=\"wp-block-group alignwide short-facts is-content-justification-center is-nowrap is-layout-flex wp-container-core-group-is-layout-ff976b70 wp-block-group-is-layout-flex\" id=\"scroll-to-first-text\">\n<div>\n<h4 class=\"goals\">Goals<\/h4>\n<ul>\n<li>Choreograph f\u00fcr den Werbespot<\/li>\n<li>Zwei ethnisch diverse T\u00e4nzer:innen\/Models, die zur Zielgruppe passen<\/li>\n<li>Schauspieler:innen, die in Deutschland leben<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div>\n<h4 class=\"approach\">Approach<\/h4>\n<ul>\n<li>Choreograph hat eine Auswahl von Choreographien erstellt<\/li>\n<li>Kommunikation zwischen T\u00e4nzer:innen\/ Models und Auftraggeber<\/li>\n<li>Durchf\u00fchrung eines deutschlandweiten E-Castings<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div>\n<h4 class=\"results\">Results<\/h4>\n<ul>\n<li>Die Choreografie vermittelte die exquisiten Aromen des Produkts<\/li>\n<li>Zwei T\u00e4nzer:innen\/ Modelle mit unterschiedlichem kulturellem Hintergrund wurden gebucht<\/li>\n<li>Pr\u00e4sentation von 30 diversen T\u00e4nzer:innen\/Modellen f\u00fcr den Kunden<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n<div>\n<h4 style=\"text-align: center; margin: auto; max-width: 600px;\">\"Kikkoman-Werbespot verzaubert mit fesselnder Choreografie, Tanz und vielf\u00e4ltigen Geschmacksrichtungen\"<\/h4>\n<p class=\"yellow\" style=\"text-align: center; text-transform: uppercase;\">Fazit<\/p>\n<\/p>\n<\/div>\n\n\n<div class=\"wp-block-group alignwide is-layout-constrained wp-container-core-group-is-layout-c5bbea69 wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image alignwide size-large\" data-aos=\"fade-up\" data-aos-offset=\"1\" data-aos-delay=\"50\" data-aos-duration=\"1250\"><img decoding=\"async\" class=\"wp-image-839\" src=\"\/wp-content\/uploads\/kikkoman-02-image-02.jpg\" alt=\"\"><\/figure>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\" id=\"scroll-to-first-text\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"border-style:none;border-width:0px;flex-basis:950px\">\n<div data-aos=\"fade-up\" data-aos-offset=\"1\" data-aos-delay=\"50\" data-aos-duration=\"1250\">\n<h4>In Zusammenarbeit mit Ersteliebefilm Produktion und David Aufdembrinke war +233c ma\u00dfgeblich an der Gestaltung des Kikkoman-Werbespots beteiligt, bei dem Schauspieler und Models in die Produktion eingebunden wurden.<\/h4>\n<p>Unter der Leitung des Choreographen Aaron Night wurde eine Auswahl an fesselnden Choreographien entwickelt, die allt\u00e4gliche Bewegungen beim Kochen in lebendige Tanzschritte verwandelten. Dieser kreative Ansatz verlieh dem Werbespot eine t\u00e4nzerische Leichtigkeit, die ihm eine besondere Note verlieh.<\/p>\n<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide is-vertical is-layout-flex wp-container-core-group-is-layout-cd86aea5 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-columns alignwide are-vertically-aligned-center three-images is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p><img decoding=\"async\" class=\"alignnone size-full\" src=\"\/wp-content\/uploads\/kikkoman-02-image-03.jpg\" alt=\"\" width=\"100%\" height=\"auto\" data-aos=\"fade-up\" data-aos-offset=\"1\" data-aos-delay=\"50\" data-aos-duration=\"1250\"><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p><img decoding=\"async\" class=\"alignnone size-full\" src=\"\/wp-content\/uploads\/kikkoman-01-image-04.jpg\" alt=\"\" width=\"100%\" height=\"auto\" data-aos=\"fade-up\" data-aos-offset=\"1\" data-aos-delay=\"50\" data-aos-duration=\"1250\"><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<p><img decoding=\"async\" class=\"alignnone size-full\" src=\"\/wp-content\/uploads\/kikkoman-02-image-05.jpg\" alt=\"\" width=\"100%\" height=\"auto\" data-aos=\"fade-up\" data-aos-offset=\"1\" data-aos-delay=\"50\" data-aos-duration=\"1250\"><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p data-aos=\"fade-up\" data-aos-offset=\"1\" data-aos-delay=\"250\" data-aos-duration=\"1250\">Die Kommunikation zwischen den T\u00e4nzer:innen, den Models und dem Kunden verlief reibungslos und f\u00f6rderte eine nahtlose Zusammenarbeit. Der Werbespot demonstriert meisterhaft die Vielseitigkeit der Kikkoman Teriyaki Sauce und beleuchtet ihre unz\u00e4hligen Anwendungsm\u00f6glichkeiten in einem dynamischen 20-Sekunden-TVC. Mit der Unterst\u00fctzung der von +233c vermittelten Schauspieler und Models setzte der Spot den lebendigen Geist der \"No Rules\"-Kampagne nahtlos fort und fesselte die Zuschauer mit seiner temperamentvollen und \u00fcberzeugenden Performance.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n<figure class=\"wp-block-image alignwide size-large\" data-aos=\"fade-up\" data-aos-offset=\"1\" data-aos-delay=\"50\" data-aos-duration=\"1250\"><img decoding=\"async\" class=\"wp-image-843\" src=\"\/wp-content\/uploads\/kikkoman-02-image-06.jpg\" alt=\"\"><\/figure>","protected":false},"excerpt":{"rendered":"<p>Goals Choreographer for the commercial Two ethnically diverse dancers\/ models that fit the target group Actors needed to live in Germany Approach Choreographer created a selection of choreographies Communication between dancers\/ models and client Executed a German-wide e-casting Results The choreography conveyed the exquisite flavors of the product Booked two dancers\/ models with different cultural [&hellip;]<\/p>","protected":false},"author":2,"featured_media":1031,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1,13],"tags":[],"class_list":["post-1040","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alle","category-artist-relation"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>+233c Agency | Kikkoman Teriyaki Werbespot<\/title>\n<meta name=\"description\" content=\"+233c entwickelte die Choreographie des Kikkoman-Werbespots und unterst\u00fctze bei der Buchung von diversen Talents\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/233c.agency\/de\/kikkoman-teriyaki\/\" \/>\n<meta property=\"og:locale\" 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